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Via https://newsapi.org online business online marketing online business opportunities How a technology vendor boosted its B2B commerce chops

Joe Cicman Shopify is widely known as a B2C/DTC platform, and its Shopify Plus offering is aimed at a B2B audience. Handshake brings Shopify a more advanced set of B2B capabilities. Beyond the table-stakes B2B capabilities, one thing that’s notable about Handshake’s offering is that it provides sellers with a mobile app optimized for both…


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Via https://newsapi.org online business online marketing online business opportunities Automotive CX Briefing Preview: Car Buying And Owning For The Next Generation

Ahead of PSFK’s Automotive CX Briefing event this Thursday April 18, Senior Strategist Penn Whaling shares a preview of insights the discussion will offer on innovation in car buying and owning experiences for a DTC landscape and digital-first consumer base New consumer expectations and behaviors set by digital-first brands have prompted car manufacturers and dealers to rethink…